Stephen Bruce, owner of Serendipity 3, has gotten himself a Guinness world record for the most expensive dessert in the world.

Yes, the dessert emporium teamed up with jeweler Euphoria New York to create the "Frrozen Haute Chocolate," a $25,000 chocolate sundae. The new dessert is made from a blend of 28 cocoas from all around the world and is infused with five grams of edible 23-karat gold and served in a goblet lined with edible gold. It is topped with whipped cream, more gold and a side of La Madeline au Truffle from Knipschildt Chocolatier, which sells for $2,600 a pound. It even comes with souvenirs, an 18K gold bracelet with a carat's worth of diamonds that rests at the base of the goblet and a gold spoon set with white and chocolate-colored diamonds. It makes yesterday's $1,000 bagel look positively simple by comparison.

Lucky for me: I just happen to be one of the few people who genuinely doesn't like chocolate. More importantly though, I don't have $25,000 to blow!

Remind me: When did eating gold become popular?